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…so you can throw your ideal client avatar and dream client questionnaire away for good 😉
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Many of the coaches I’ve worked with at different phases of my business had me create some form of a client avatar or dream client.
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Despite answering pages of questions, I never felt connected to this made up person. Even when I had a coach who suggested I speak in my marketing to a colleague in the coaching world whom I knew really well, it still felt too far removed from me.
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It was frustrating! And it seemed like in almost every coach’s program, creating an ideal client was always a part of their process.
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I was tired of it AND it didn’t work for me. It didn’t light me or my marketing up.
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What I discovered as I dug deeper into who I am meant to serve was that in order to know who I serve, I need to know myself at a deeper level.
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At first, I was like, come on, I am the queen of personal development, introspection, and self-awareness, I know myself really well.
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Then I realized we don’t go as deep as we think we do on our own. It’s uncomfortable and scary so we stay circling around a familiar issue instead of seeing it may not be that issue at all or it could be what’s underneath that issue that we didn’t even know was there.
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You see, there are parts of ourselves that are hidden to us, which is why we need mentors who can guide us to uncover those deeper layers.
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As we do and we see our challenges and our path through Quantum Eyes, then we start to realize that who we are meant to serve is the person we were a few years ago or a few steps back.
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We SEE how we were struggling and what we did to transform that in order to get where we are, and we see how we can help that younger version of ourselves in ways that no one else can. We know what she thinks is the solution and why it won’t work. We know her frustration and pain intimately. We know her deeper desire.
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Equipped with this knowledge, we can speak to her in our marketing so she feels known, seen, and understood, so much so that she can’t wait to get on a call.
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She is your inspiration to share no matter what because you know what she went through and you know you can help her progress more rapidly than you did. You know how valuable it would have been for you to know then what you know now so you can’t NOT share.
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The deeper you go, the more vulnerable you are in what you share, the more healing you create both for your client and yourself.
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You also become bolder because you know what you stand for and why it’s important.
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You see, it’s not about you. You went through your particular struggles so that you could serve your soul mate client in a way that no one else can.
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Once you own this, you always know what to say in your marketing because it is what YOU so desperately wanted to hear when you were going through what your soul mate client is going through right now.
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And, yes, this requires being guided deeper than you’ve ever gone before, so that you can rise higher than you’ve ever been before.
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The more you know you, the more you know her. The more you know you, the better you serve her. The better you serve her, the more impact you have. The more impact you have, the more income you will create. The more income you create, the more you will need to know you even more.
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The best way to know you even more is by learning to SEE yourself, your path, and your work with Quantum Vision.
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Because you are not who you think you are. You are so much MORE than that.
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If you are done wrestling with client avatars and dream clients and want to know who you serve, how, why, and to what outcome, DM me and let’s have a conversation about my 75-day Quantum Vision mentorship. If it’s a good fit, we can get started right away.